Benson and Hedges

Reference

IR/WSC/4

Date:

1979-07-31 - 1980-08-21

Level of description

file

Extent

1 folder

Part of

World Series Cricket (IR/WSC)

Scope and Content

Correspondence and memoranda relating to Benson and Hedges' sponsorship of cricket in Australia. Includes memorandum from Benson and Hedges announcing their cricket awards for the 1979-1980 season, minutes of meetings held between representatives of PBL Marketing and Benson and Hedges, arrangements for Benson and Hedges World Series Cup trophy presentations, letters agreeing for Benson and Hedges to use the World Series Cricket logo.

Associations

PBL Marketing
Benson and Hedges
World Series Cricket

Subject

sponsorship

Institution name

Marylebone Cricket Club

Conditions governing access

Open

Language

English

Size

1 folder

Hierarchy browser

• World Series Cricket (IR/WSC)
  
  • Benson and Hedges (IR/WSC/4)